Piers started early. At 15, while others were still finding their feet, he launched his first company, Stayward, an IT consultancy. By 19, he had rejected the traditional university path in favour of learning through experience. This decision led him to Softcat, where he gained insight into how company culture can transform a business, a quality that would later define his leadership approach.
In 2004, he founded the award-winning Internet Service Provider Fluidata, growing it from his bedroom into a £30 million enterprise. Known for its strong culture and commitment to mentoring, Fluidata won multiple accolades, including the Tech Track 100, Deloitte Fast 50, and the Sunday Times Best Companies to Work For. Piers was named Young Entrepreneur of the Year and received the Queen’s Award for Innovation in 2014.
Following the merger of Fluidata into FluidOne, and after serving as Chairman, Piers stepped down in 2019 to pursue new ventures in property and energy. As a founding of Oversley, he led the development of a not-for-profit children’s nursery, Bright Stars, and is currently spearheading the redevelopment of a historic site into the first new castle built in Britain in over a century. The project blends traditional craftsmanship with smart technology, exemplifying his belief that buildings should be both beautiful and future-ready.
This philosophy extends to his latest venture, Tewke, a home automation company redefining how we manage energy in the home. Its flagship product, Tap, replaces the light switch and gives users effortless control over their environment, saving both energy and money. Underpinning Tewke is a mission to push boundaries in residential technology, integrating solar, wind, battery storage, and AI to create intelligent, efficient, and sustainable homes.
Piers is also the founder of Jellymud, a sustainable clothing brand using recycled materials and bamboo to make family-friendly apparel that looks good and does good.
In the health space, Piers is Chairman and an early investor in Gutology, a company focused on improving the human microbiome through innovative oral, skin, and home products. With his support, Gutology is now scaling into Europe and the US, following a successful go-to-market strategy that taps into growing demand for microbiome-supportive solutions that bridge science and wellness.
Now in his mid-40s, Piers continues to be driven by the same belief that sparked his first venture, that life shouldn’t be left to chance. His work spans industries, but the goal remains constant: to build things that last, challenge convention, and make a meaningful impact.